Change the channel

Breaking down marketing strategies, one email at a time.

The email newsletter for marketers tired of business jargon and ineffective strategies.

Change the channel
Why change the channel?

As marketers, headlines announcing trends demand constant attention. It's tough to know what's nothing more than a fad and what's worth testing for yourself. When you should stay the course. And when it's time to change the channel.

Which is why we’re gathering all the research you need in just one weekly email covering only the marketing strategies scientifically proven to drive results. Yes, that means revenue.

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