Chuck's Wednesday Wisdom: right vs. left brain marketing

We make decisions with the right side of our brain. It's also our emotional side. So, in a marketing world in which we are driven by data, how do we not lose the value of right-brained decisions? Is it possible to create models that replicate the kind of judgement the right brain provides us? Watch this edition of Chuck's Wednesday Wisdom to learn more.

 

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Chuck Hengel

Founder & CEO