Big tech's assault on our memory, and why your brand should care

Digital memory has become increasingly abundant in our modern world, and increased reliance on digital memory has had an inverse effect on our own ability to remember.

Matt Hultgren talks navigating changing world of TV analytics

Original Publication: Martech Tell us about your role and the team/technology you handle at Marketin...

All attribution is wrong (but do it anyway!)

Complicated. Expensive. Unreliable. Frustrating. As Head of the analytics department here at Marketi...

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