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Our Values
Our Relationships
We value the consistent development of strong, structured and knowledge- based relationships in every aspect of our business. We continuously build momentum by documenting every relationship and developing a unique path to greater success through every business contact.
Our Innovations
We relentlessly pursue product innovations that open untapped market space. We pioneer groundbreaking solutions that deliver remarkable benefits and revenue to our customers. Bold innovation stimulates progress, distances us from competitors and ensures we never compete as a commodity.
Our Technology Process
We generate excellent and repeatable results by building and enhancing strong business technology processes. How we work is as important as what we accomplish to our long-term success. We add value by leveraging leading outside technology and information applications and customizing these tools to our business.
Our Response-Driven Approach
Measured marketing drives all that we do and allows for the unique development of our proven media programs, success-oriented creative development and unrivaled operational excellence. The guidance we offer provides direct and immediate value for improving the entire marketing process.


Company Time Line
1997Company founded (yep...Chuck put on the suspenders and went to his office in the basement).
1998We have a real office. The Advertising Team was created.
1999New location (bigger team, bigger office, but still lunching at Dairy Queen).
2000Affiliate Team created. IT Services Team established (our one server isn't cutting it).
2001Innovation and technology rule. Spot detection is automated. We know when and where our spots play. We are now able to provide better service to everyone.
2002 Inventory management. Our platform to deliver better revenue results to radio stations is in full swing. They love it. Fully automated response tracking - advertisers can't get enough. We have more data than ever before. We are able to pinpoint and duplicate success.
2003Call routing established - advertisers love it. Call Centers love it.
2004New location (growth, growth, growth). ERP launched (we are now one platform across the company... totally connected and communicating). New brand - we change our look and feel. We're starting to grow up (not too much) and we create a look that shows it. Creative Team Established - we just can't stop growing. The cool people have entered the building. Advertisers love it. Affiliates will too.
2005New location - good thing we kept the packing boxes. Café opens. Lunch is served. Plus, all the Gummi Bears and Granola you can eat. MAXpert is launched - new employees go through bootcamp now. If you're going to change the audio industry, you need to understand the fundamentals.
2006The Lab opens. Now we can sit around and think of new things to build, create and pioneer. Product Development focus - it's not just about Inventory Management anymore. It's about building new things. Constant innovation. Constant creation.
2007Internet portals launched for both Audio and Advertiser Partners putting unrivaled business intelligence at their fingertips.
2008Stay tuned.